Private Practice Resources

There are so many resources, products, and services that will make your journey into private practice easier, more productive, and informative. Check out the recommendations below to be both prepared and successful in your endeavor. Please note that some of the recommendations contain affiliate links (thanks for supporting me!).


Managing your practice is a breeze with the right practice management software. I absolutely love using Simple Practice! And the name certainly delivers. With the professional package you are able to keep records on an unlimited number of clients, send automated appointment reminders to clients, have integrated credit card processing, submit insurance claims with electronic filing, allow online appointment booking, and much more. By clicking here you can get a free 30-day trial + a $50 credit should you decide to sign up.


My business cards are pretty sweet if I do say so myself. I’m always getting compliments on their shape, design, and feel. MOO does an excellent job and only produces high quality products. If you want to stand out, you’ve got to get these cards. I personally order the square business cards with the rounded edges. I also hand out the mini cards to colleagues so they can pass them along for referrals. Click here to receive 25% off your first order. While you are ordering, be sure to add a free sample pack so that you can experience many of the products that MOO has to offer.

Acuity Scheduling

I love using Acuity Scheduling for booking my phone consultations. There’s so many great features and settings that it makes scheduling a breeze. Clients get email and text reminders of their appointment and there are lots of customization options, including calendar syncing. Please note that if you are using it for therapy clients, you will need to opt for the Powerhouse Player plan to get a BAA for HIPAA compliance. A free version is also available if you don’t require a BAA. Try it out today!


If you want to stay active on social media, but find that you just don’t have the time to keep up with posting frequently enough, SocialBee can help. It’s a social media scheduler that allows you to upload your posts and recycle them, saving you several hours every month. SocialBee organizes your content by categories so that you have a better mix of content based on best practice. You can schedule to post on Facebook, Instagram, Twitter, LinkedIn, Pinterest, and more. Sign up for your free trial here.

HP Instant Ink

Ink cartridges for printers can be super expensive. Until recently, I would be really careful about conserving ink and be very selective about what I printed. But once I enrolled in the HP Instant Ink program, printing is now actually affordable. You pay between $2.99 – $49.99 per month and you can print between 50 – 1500 pages, depending upon your plan, and cartridges are automatically mailed to you when you are getting low on ink. I personally opt or the $4.99/month plan. My clients appreciate all the helpful printouts I am able to give them. You can try out the program for one month free with this link! And, if you’re curious, this is the printer that I use and love.


I remember being so happy when I discovered Canva! It’s a graphic design website that can be used by both professionals and beginners. Canva has a drag-and-drop format and gives you access to photographs, fonts, and graphics. I use Canva to put together beautiful social media and web graphics and designs for my businesses. Canva’s basic version is free to use, and you can also upgrade to Canva for Work which gives you access to additional features. I highly recommend it to make high quality, brand consistent designs for your practice. Check it out here!


Screencast-O-Matic is a screen recorder and video editor. It’s really user-friendly and has a free version, and a very affordable paid version with more features. You can do a lot with it: record your screen and narrate (and you can also record yourself in the corner as well), draw on the recordings, blur out information in the video, add background music, and much more. If you’re interested in giving it a spin you can use this referral link that will give you 20% off if you ever decide to opt for the paid plan. The paid plan is only $4/month. Sign up here!

Therapy Den

Therapy Den is a therapist directory for the modern world, and has a mission to challenge racism, homophobia, transphobia, and other forms of discrimination. This directory reflects the values of the profession and makes it easy for clients to find a great match in a therapist. Therapy Den rocks and has the potential to replace the other out-dated and controversy-ridden directory. What are you waiting for? Sign up here!

Being Seen

Being Seen is a new therapist directory that I just love! It’s a great model that will ensure that you are Being Seen in your area, as the number of profiles are limited based on the population of your city. This means that your profile will not get lost on page 397. Being Seen provides membership incentives and is much less expensive than other therapist directories. The cost is a one time payment of $100 for members of Open Path, and there’s a satisfaction guarantee so there’s nothing to lose. Click this link to secure your spot on Being Seen.

Open Path

Are you looking for a way to provide affordable mental health services, but don’t want the hassle of managing a sliding scale system? If so, Open Path is for you. This wonderful collective of therapists are dedicated to providing a certain number of spots in their practice at a reduced rate to clients in need. It’s free for therapists to join, and you get to choose how many reduced rate spots you will reserve in your practice for Open Path clients. Some therapists may only reserve one spot, while others will offer more. Click this link to become an Open Path therapist. I also write more about Open Path here and here.


Namecheap is my go-to for domain names and they are the leading domain registrar! They have a large selection of domain names at reasonable prices. Namecheap’s site is easy to navigate and offers options for registering or transferring your domain name. Secure your domain name here!


Flywheel is my top choice for website hosting! It’s custom built for the WordPress platform. You get fast load times, a free SSL certificate so that your site is secure for visitors, and nightly backups so you can rest easy knowing that your beautiful site is safe. All clients are on VPS – not shared – servers. Flywheel knows WordPress! And, not to mention, they have a beautifully designed user interface. Host your awesome WordPress site here!

“When life brings you mountains, you don’t waste your time asking why; you spend your time climbing over them.” – AJ Darkholme

Episode 4: When Is The Right Time To Leave Your Agency Job?

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 4 I’m going to be chatting with Patrick Casale of Casale Coaching & Consulting. We’ll be talking about how to know when it’s...

Episode 3: How To Create Your Cancellation Policy

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 3 I’ll be introducing you to the specific elements that should be included in your cancellation policy and I’ll be helping you to...

Episode 2: 3 Characteristics Therapists Need When Starting Their Private Practice

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 2 I’m going to share with you the three characteristics that you’ll need when starting your private practice. Let’s get started....

Episode 1: How Long Will It Take For Me To Get Full In My Private Practice?

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 1 I’m going to discuss the most popular question asked by new private practice therapists - “How long will it take for me to get...

Episode 0: A New Podcast for Private Practice Therapists

Hello there, and welcome to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. I’m sure you’re wondering what this podcast is all about. Well, that’s what you’ll find out here in episode 0. I’ll share with you who this podcast is...

Trailer For The Mountain Practice Journeys Podcast

Just in case you haven’t heard - I'm launching a podcast! And I’m very excited about it. It’s called Mountain Practice Journeys and it’s all about starting and growing your private practice. I’ve been wanting to do this for a long time, but have...

Seasonal Inspiration: Autumn

Autumn is here bringing in abundance and prosperity. Autumn is also a time to begin slowing down. As you are slowing down from the joyfulness of Summer, it’s a good time to begin looking at the year thus far and reflecting on the lessons you’ve...

Plagiarism Is Rampant

I get it. When you’re a brand new therapist and you’re trying to think of copy for your new website, you feel stuck. You don’t know what to write. You think that you’re not a good writer. That someone else can write it better than you. I know I...

Therapists Not Returning Calls Is A Real Problem

Therapists not returning phone calls from potential clients is a REAL PROBLEM. I understand why it happens, but that’s no excuse. We’ve got to do better as a profession. I've had colleagues to return a potential client call two days later only to...

The True Purpose of Open Path

First Of All, What Is Open Path? Open Path Psychotherapy Collective is a non-profit nationwide network of mental health professionals dedicated to providing in-office mental health care - at a steeply reduced rate - to individuals, couples,...

Do I Have To Offer A Sliding Scale?

The short answer is “no, you don’t have to.” The decisions that you face in your private practice are yours (and yours alone) to make. After all, you are the one who is left to work in your business, and you want your practice to work for you. You...

Should I Blog?

Do you like writing? Are you interested in having a blog on your website? Is blogging included in your marketing plan? Your answer to these questions will determine whether or not you should blog…If you answered “No,” then don’t blog.If you...

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What You Need To Know About Starting Your Private Practice: An A-Z Guide

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Whether you're thinking about private practice, have just opened your doors, or have been in business for a while, you will find helpful tips.

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