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Cindy Norton (she/her)

Coach for Private Practice Introverts & Highly Sensitive Therapists

EXCITED and SCARED! These are the two words I hear most often when therapists are talking about the complex mix of emotions related to starting a private practice.

You’re excited because you want to have a dream practice. One where you can attract the clients you do your best work with. A practice built around your lifestyle so that you have time for your friends, family, and hobbies.

You’re also scared. You don’t know how to run a business. And the financial risk may seem too great. There are so many uncertainties. You don’t know how long it will take to fill your practice. And imposter syndrome will be rearing its ugly head making you think that you are not good enough to have your own practice.

I'm Here To Help...

Starting a business is not for the faint of heart. It takes a healthy dose of Passion, Patience, and Persistence. And that’s why I’m here. It’s the reason I started Mountain Practice Journeys.

I’m here to help you to remain passionate about starting and growing your practice. I’m here to share with you the realities of private practice and remind you to remain patient. And I’m here to encourage you to keep going when you feel like giving up.

Other than having gone through the process of starting my own private practice, what is it that makes me qualified to help support you?

My undergraduate degree is in Business Management, and I received education on the topics of marketing, accounting, web design, and business administration.

Therapy is my second career and, when I decided to enroll in my graduate program, I already knew that I wanted to be a couples therapist in private practice before I even submitted my application.

My Story...

So, beginning in 2009, I began researching private practice. I visited the websites of every practice building consultant that I could find, read their blog posts, and participated in free webinars and trainings.

Then podcasts became a thing, and I listened to every single one that I could find related to practice building.

Now that I have been soaking up practice building information like a sponge for the better part of a decade, I have found that my sponge is full and I am now sharing what I have learned with others.

This happened organically. I discovered that many therapist friends were coming to me with questions about practice building. I also found that colleagues who had never considered private practice were coming to me for support in building their business as they watched me grow mine.

Let's Begin...

Branding my practice, honing in on my niche, creating my website, and designing my marketing materials have been some of the most exciting aspects of building my private practice. And I want them to be exciting for you as well!

I understand that many therapists do not have a background in business and sometimes get overwhelmed by just hearing the words “marketing”, “networking”, or “business plan”. I’m here to help you overcome your sense of overwhelm and love the business side of your practice.

Episode 25: Get Unstuck In Your Decision Making In Private Practice with guest Jane Carter

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 25 I chat with Jane Carter of Jane Carter Coaching about how to get unstuck in your decision making in private practice. practice....

Episode 24: Are You Celebrating Your Successes? (+GIVEAWAY)

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 24 I talk about the importance of celebrating your successes. I’ll also be announcing a giveaway during the episode to celebrate...

Episode 23: Making Time For Vacation In Your Private Practice with guest Patrick Casale

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 23 I chat with Patrick Casale of Casale Coaching & Consulting about how to make time for vacation in your private practice....

Episode 22: How To Have An Effective Phone Consultation

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 22 share some of my thoughts on how to have an effective phone consultation. Let’s get started.Podcasts are growing in popularity...

Episode 21: Should You Offer A Phone Consultation To Potential Clients?

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 21 I help you decide if you should be offering a phone consultation to potential clients. Let’s get started.Podcasts are growing...

Episode 20: Does Your Social Media Account Really Get You Therapy Clients?

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 20 I answer the question: Does your social media account really get you therapy clients? Let’s get started.Podcasts are growing in...

Episode 19: Save Time And Grow Your Social Media Following With Automation

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 19 I to talk about how to save time and grow your social media following with automation. This is a continuation of Episode 17...

Episode 18: How Your Enneagram Type Can Help & Hinder You In Private Practice with guests Hanna Woody & Monica LeBlanc of Empowered Enneagram

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 18 I chat with Hanna Woody & Monica LeBlanc of Empowered Enneagram. We talk about how your Enneagram type can help &...

Episode 17: Growing Your Social Media Following With Authenticity

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 17 I’m going to talk about how to grow your social media following with authenticity. Let’s get started.Podcasts are growing in...

Episode 16: How To Launch Your Teletherapy Practice In A Legally And Ethically Compliant Way [with guest Raymond Barrett]

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 16 I chat with Raymond Barrett of the Telehealth Certification Institute about how to launch your teletherapy practice in a...

Episode 15: How To Name Your Therapy Practice

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 15 I’m going to talk about how to name your therapy practice. I’ll share different options and the important considerations for...

Episode 14: Overcoming Common Fears In Private Practice [with guest Jane Carter]

Hello there, and welcome back to the Mountain Practice Journeys podcast! I’m your host, Cindy Norton. Here in Episode 14 I chat with Jane Carter of Jane Carter Coaching about overcoming common fears in private practice. We talk about fear, imposter...

“Every mountain top is within reach if you just keep climbing.” – Barry Finlay

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What You Need To Know About Starting Your Private Practice: An A-Z Guide

By joining my quarterly newsletter you'll become a Trailblazer and receive a free copy of my 32-page guide that covers the most practical considerations to keep in mind as you begin to build your dream practice.

Whether you're thinking about private practice, have just opened your doors, or have been in business for a while, you will find helpful tips.

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